A quality web host plays a critical role in search engine optimization (SEO) results. For a website to rank highly in Google, Bing, Yahoo and other search engines, it has to have speedy servers. Webhosting can either make or break your online ventures. Without a proper and sustainable webhosting plan, you may well end up in the hands of quacks.
A reputable and high quality webhosting service provider will always ensure that your website is up and running 99.99% of the time which is crucial in SEO results. If your website is down when search engines want to index it, they will just skip it. Though the search engine will come back to your site, if your site continues to be down you are sending a red flag. It is a clear sign against the credibility of your site which will lead to lower ranking. A good webhosting provider has high quality server machines that ensure that your website is online most of the time. This will give your site more value to search engines.
Your site should also load pages in seconds; if you have a slow loading site, then you will have a problem with search engines. Google, Bing, Yahoo and other search engines rank a page in terms of user experience, and a good site should load pages very fast. If a site takes a century to load, it irritates the visitors who opt for other sites. The search engines, then, do not want to put such pages at the top of their result pages since the sites at the top of a page should be the ones that provide the best information quickly. You should also put your fabulous and quality content at the top of the page so that it can be catalogued by search engines. Also, if your site has many graphics, which can slow the loading process, it is of utmost importance to optimize them.
The location of your website is also crucial in SEO results. Good webhosting providers are aware of this fact and take the necessary measures to ensure that this issue is addressed appropriately. For instance, if you want to rank highly in a certain country, then you should be seen to be hosted in that country. Your webhosting provider should provide credible and efficient information that will help in ranking your site accordingly. Regardless of where your service provider is located, it should be in a position to employ expertise and strategize for your site’s appropriate location.
When search engines start ranking your site which is being hosted on a quality hosting service provider, they will also give priority to your blogs and contents. This helps you to achieve a competitive edge in the market over those who use cheap and low quality hosting services.
Imagine your site ranking page one on Google. This will mean that the chances of receiving commercially viable online visits are high.
Quality webhosting plays a pivotal role in making your site successful and increasing traffic since most people, experts and marketers included, use search engine indexes to analyze the credibility of your products and services. You should make sure that your site is always up to date, contains fresh content, is available for search engines and, more importantly, is optimized for search engines.
If you want to expand and grow your business in the online platform, you have to invest wisely to secure the services of a proficient webhosting service provider. It might cost you hundreds of dollars, but it is a worth investment in the long run.
Author Bio
This article is the contribution of Leo Preston who describes here the necessity of web hosting for SEO result. She is a technology blogger and already wrote about web design, iPage guide, web hosting etc.